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The TNFD LEAP approach: A practical guide for tourism SMEs

When people fantasise about running away from the daily grinds of life, they visualise escaping to never-ending...

Small actions, big impact: How SMEs can lead on sustainable tourism governance

As global Travel & Tourism returns to full throttle, destinations are grappling with renewed pressures from overcrowded

Italy’s €283BN Tourism Boom: Why Now is the Moment for SMEs to Strike Big

As global leaders prepare to gather in Rome for the World Travel & Tourism Council’s (WTTC) Global Summit this...

Overcrowded or undermanaged? Rethinking the tourism debate

As global travel returned to pre-pandemic levels in 2024, familiar scenes of crowded streets, bustling attractions, and

Tourist taxes alone won’t solve overcrowding crisis: A call for smarter destination investment

The return of global tourism to pre-pandemic levels in 2024 has brought the issue of destination overcrowding back into

Reimagining travel with streamlined visas and community empowerment

As global travel soared to unprecedented levels, the need for a more seamless visa experience became clear. To keep...

Trip.com Group’s journey: Innovating travel, empowering SMEs, and defining the future

When the pandemic struck, Trip.com Group’s leadership took pay cuts to refund customers, while the company set aside...

Success Stories

Red Carnation Hotels: Where luxury meets legacy and local commitment

“At Red Carnation Hotels, we don’t just offer a place to stay; we offer a home, a story, and an experience that...

Success Stories

Beyond the brochure: The slow travel revolution of Breakaway

Often at night, seven-year-old Sritala would stare out the window, weaving colourful dreams. Born into a conservative...

Voices of the Industry

Pensara: Crafting purposeful stories that shape travel marketing

In an age of endless scrolling, where stunning travel imagery floods our feeds, what truly makes us stop, think, and...

Voices of the Industry

Bleisure Boom: How SMEs can leverage the rise in business travel

Why choose between work and wanderlust, when your business can offer both? The bleisure boom, where business meets...

People & Social

Tiny changes, big impact: Easy sustainability tips for small tourism businesses

Sustainability is not about doing everything, it is about doing something as every little step counts. For small...

Turning ghost villages into tourist havens: How SMEs can revive Spain’s abandoned towns

What if the key to Spain’s next big tourism boom was not in its cities, but in its forgotten villages? Across Spain,...

People & Social

Fiestas as a business model: How small tourism businesses can monetize Spain’s festivals

In Spain, a festival is not just a celebration; it’s an economy in motion. From the tomato-splattered streets of...

People & Social

Why women-led travel businesses are changing the game in India

From breaking stereotypes to redefining hospitality, women-led travel businesses in India are revolutionising the...

People & Social

From homestay to hospitality chain: Lessons from India’s most successful hosts

What if your spare room could be the start of India’s next big hospitality brand? That’s exactly what some of India’s...

Success Stories

The future of mobility in Travel & Tourism

The Travel & Tourism sector is undergoing a significant transformation, driven by rapid advancements in mobility...

How local entrepreneurs can help rebuild tourism in California’s wildfire-affected areas

Tourism doesn’t die in a fire, it rises from the ashes stronger, more resilient, and more innovative than ever...

People & Social

Milan beyond fashion: How small businesses can transform the city into a hub for cultural tourism

Milan is more than just the runway, it is a living museum, a hidden artisan’s workshop, and a stage for history...

People & Social

From pasta to profits: How Italy’s small eateries are reinventing food tourism

In Italy, food is not just a meal, it is a love affair. And for small eateries, it is the secret ingredient to global...

People & Social

How financial technologies are driving growth in Travel & Tourism

The Travel & Tourism sector has long been a driver of global economic activity, contributing trillions to GDP and ...

OMRAN Group building Oman as the world’s next big travel destination

Tourism is not just about numbers; it is about identity, sustainability, and community, and at OMRAN Group, we create...

One story at a time: How FINN Partners is redefining travel marketing

In an industry as dynamic and competitive as global Travel & Tourism, staying ahead is about setting trends. FINN...

Tourists are chasing movie magic, is your business ready?

Blockbuster movies and hit TV series have a way of turning film locations into global tourism hotspots overnight...

Role of SMEs in conserving Thailand’s coral reefs

Thailand’s coral reefs are some of the most breathtaking marine ecosystems in the world, attracting millions of...

Baja’s whale-watching boom is a business opportunity for SMEs

Baja California is a paradise where the world’s largest creatures dance beneath the waves. Every year, thousands of...

Will the Mayan ruins survive the next million tourists?

Mexico’s Mayan ruins stand as timeless sentinels of an ancient civilisation, attracting millions of visitors eager to...

How Italian SMEs can ride the wave of high-end boating

The world of luxury yachting has long been synonymous with the ultra-rich, those who can afford to own and maintain...

How small businesses can cash in on Italy’s wine craze

A bottle of wine contains more philosophy than all the books in the world, said French pharmacist Louis Pasteur. But...

Lessons for SMEs from Brazil’s sustainable beach tourism

The beach of the future is not just white sand and clear waters, it’s green too. In an era where over-tourism ...

Eco-tourism in the Amazon: How SMEs can help in rainforest conservation

The Amazon rainforest, often called the “lungs of the Earth,” is in crisis. Every day, vast swathes of this biodiverse..

Global Travel & Tourism: 2024 environmental and social impact report

The Travel & Tourism sector has made a remarkable comeback, bouncing back from the depths of the pandemic to reclaim...

Unlocking the 'Silver Economy': Designing for the ageing travellers

The global Travel & Tourism sector is on the brink of a massive shift, driven by an unstoppable force: the Silver...

Future of tourism financing: Trends in crowdfunding and beyond for SMEs

The Travel & Tourism sector is evolving rapidly, and so are the ways small and medium enterprises (SMEs) can finance...

How SMEs can tap into the wellness tourism goldmine

The rise of wellness tourism is rewriting the playbook for the Travel & Tourism sector, and small and medium ...

How small businesses can network with SMEs within their region

What if the key to unlocking more customers, bigger profits, and a stronger business was not more funding or expensive..

Making employee well-being a priority: A mental health guideline

Employee mental well-being is not just an ethical imperative but also a cornerstone of a thriving business. Research ...

Combating climate change with science-based targets

As the impacts of climate change intensify, addressing greenhouse gas (GHG) emissions is imperative to secure a ...

Preserving destinations for the future traveller

What’s the most alarming worry about the state of Travel & Tourism globally? It’s the realization that by the time ...

Sustainable tourism as a tool for community and environmental development

Sustainable tourism is more than a buzzword; it is an essential strategy for fostering environmental conservation and...

Human trafficking: Hidden toll of the pandemic

The Covid-19 pandemic shook the world to its core, exposing and deepening pre-existing vulnerabilities across...

How Travel & Tourism can combat human trafficking: A four-pillar framework

Human trafficking remains one of the most pressing global human rights challenges, affecting over 40 million people...

Framework for destination stewardship: Advancing towards the optimal model

In the evolving landscape of global tourism, effective governance is pivotal to achieving sustainable and inclusive...

What is destination stewardship and what are its benefits?

In times where sustainability and responsibility are increasingly becoming essential in the Tourism sector, ...

How SMEs can promote ethical elephant tourism in Thailand

In the heart of Thailand's lush landscapes, elephants have long been revered, not just as cultural icons but as...

Virtuoso’s journey: How collaboration, innovation, and SMEs are shaping the future of luxury travel

When it comes to experiencing the best of the best in travel, it’s all about who you know. This belief is at the...

Why Together in Travel is the ultimate SME guide

If your travel business is not plugged into the right network, you are already falling behind. For small and medium...

How IC Bellagio redefined Italian luxury and what SMEs can learn from it

Travel isn’t just about where you go; it’s about the people you meet, the stories you take home, and the legacy you...

Small businesses are the heartbeat of Travel & Tourism

Small businesses are the experience, the emotion, and the magic that keep travellers coming back for more. Without...

Where’s your next travel adventure? Let tech take you there

If Google Maps existed during the times of Marco Polo, he might have made it to China faster. If Magellan had an...

Bridging the say-do gap: Making sustainability work for SMEs

Governments, businesses, and consumers all recognise the urgency of climate change. Yet, when it comes to spending...

Tourism enhancing social progress

Travel & Tourism is one of the most transformative sectors in the global economy, accounting for 10.3% of global GDP...

How ZentrumHub is revolutionising travel tech

“If you can dream, you can achieve it.” These words echo the essence of ZentrumHub, a travel technology powerhouse...

Transform your travel business into a trusted voice

In today’s travel landscape, being good is not good enough, you need to be unforgettable. For small and medium...

How SMEs can season-proof their business

Don’t let the seasons dictate your success. For small and medium enterprises (SMEs) in the Travel & Tourism sector, ...

Innovative financing hacks every SME needs to know

In the fast-paced world of Travel & Tourism, cash flow is the lifeline of small businesses. Whether you are running a...

How SMEs can turn tourism into a force for good

“Why just visit when you can leave a lasting impact?” This question is redefining the way travellers explore the...

Travel smarter: Behavioural insights for a sustainable future

The push for sustainability in travel has moved beyond optional initiatives; it’s now central to ensuring the...

How human nature influences tourism decisions

In a world where choices are plentiful and decisions are shaped as much by emotion as by logic, understanding human ...

Post-pandemic tourism: Redefining sustainability and resilience

The Covid-19 pandemic disrupted global Travel & Tourism, prompting the industry to pause and reassess its priorities...

Fostering health for all in Travel & Tourism

The Covid-19 pandemic highlighted the deep connections between human health, business resilience, and environmental ...

Immersing in diverse and sustainable Indigenous tourism

Indigenous tourism offers a unique opportunity to explore diverse cultures while empowering Indigenous communities...

Indigenous tourism: For the people, by the people

Indigenous tourism, defined as tourism experiences led and operated by Indigenous communities, is a powerful tool...

Shifting to sustainable aviation fuel

Many people diligently save throughout the year to enjoy that long-awaited vacation, contributing to the Travel & ...

The cost of adopting sustainable aviation fuel

The adoption of sustainable aviation fuel (SAF) offers a promising path towards decarbonising air travel, but it also...

Sustainability meets luxury: The Hero Experiences Group’s winning formula

“What if we could create adventures so immersive that travellers leave not only with memories but with stories that ...

Crowdfunding secrets every SME should know

What do you do when passion, creativity, and a brilliant idea are not enough to secure financing? For small and...

How SMEs are changing the face of travel

Imagine a quiet village tucked in the hills or a serene coastline untouched by mass tourism—once thriving, now fading...

Saving coastal destinations from climate change

The world’s coastlines are lifelines for millions, hubs of cultural exchange, and economic engines powered by tourism...

How climate change threatens coastal tourism

Just think about a sun-kissed beach with waves gently lapping at the shore, vibrant coral reefs teeming with life just..

Importance of circularity in tourism

The Travel & Tourism sector stands at a crossroads, faced with the challenge of balancing its immense economic...

Frameworks for decarbonisation

The Travel & Tourism sector, a vital engine of global economic growth, cultural exchange, and employment, is also a ...

Urgency to move towards Net Zero emissions

The fight against climate change has reached a critical juncture. Despite global efforts, the world remains off-track...

This travel agency is redefining personalised service

In an industry swept by relentless change, one travel agency has stood firm, resilient, and unapologetically customer...

Empowering heritage: How Belizean women are reviving ancient Mayan culture

In a world where heritage often becomes a commercialised afterthought, the San Antonio Women’s Cooperative (SAWC) ...

Zeero asks tourism to contribute to a healthier planet

In a sector often criticised for its environmental impact, Zeero is making waves with a radical, eco-driven approach:..

Matagarup Zip+Climb: Harnessed for adventure, rooted in heritage

“We didn’t just launch a business—we introduced Perth to an experience that’s as exhilarating as it is deeply...

Perth Explorer’s story of grit, passion, and community spirit

Twenty years in any business is no small feat, but when you are a small, independent tour company navigating through...

Red Rocks Rwanda is more than just wildlife

In a world where tourism can sometimes seem like a fleeting exchange, Red Rocks Rwanda offers something radically...

Trade-offs in replacing single-use plastics

A complex landscape of trade-offs have emerged as sectors worldwide seek to replace single-use plastic products...

Single-use plastics: Challenges and solutions to eco-friendly travel

The Travel & Tourism sector, while vital to the global economy, is a significant contributor to plastic pollution, ...

Role of international organisations for AI governance in tourism

Artificial Intelligence (AI) presents significant opportunities and challenges on a global scale. As technology for...

Future of retail tourism opportunities are immense

While planning an international trip, the first thought that comes to everyone’s mind is what to buy when you’re...

Retail tourism trends: Shaping next generation of shopping experiences

As the global retail tourism trends evolve, understanding the next generation of retail tourists is crucial to...

Shift from voluntary to mandatory sustainability reporting

The global shift from voluntary to mandatory sustainability reporting is transforming the Travel & Tourism sector...

Benefits of mandatory reporting for sustainable Travel and Tourism

As sustainability continues to shape the global business landscape, tourism companies are in a unique position to...

Exploring the economic impact of travel and tourism: Solo travellers as catalysts for SME growth

Have you ever considered the ripple effects of solo travel on the local economies? While the allure of solo travel...

How a family’s love for Newfoundland sparked a leading luxury travel business

“Not in the interest of movement, but in being moved.” This insightful statement by Stan Cook Jr., owner of Rock...

30 years strong: How Canadvac is redefining travel in Canada

“Don’t give up yet,” says John Simon, President of Canadvac Travel Services, a company that has been the leading...

Not in the Guidebooks turning holidays into meaningful adventures

For small and medium travel businesses looking to stand out in a crowded market, Not in the Guidebooks shows how to...

Best practices for building an inclusive tourism sector

When we think about hospitality, what is the first thing that comes to our mind? A warm bed and a hot meal. To make...

Building inclusive journeys: The impact of DEIB on global tourism sector

The Travel & Tourism sector has long been a bridge between cultures, peoples, and experiences. With this global reach...

Overcoming barriers: Opportunities in LATAM’s tourism sector

The tourism sector in Latin America holds significant potential as a key driver of economic growth. However, several...

Economic Impact Research

Central & South America

The LATAM experience: Harnessing tourism for social and environmental good

The Latin American region, known for its rich biodiversity and cultural diversity, is a major global destination for...

Economic Impact Research

Central & South America

Economic impact of Covid-19: Revival of LATAM tourism in a post-pandemic era

The Covid-19 pandemic brought the entire world to a standstill. Among the hardest-hit industries was the Travel...

Economic Impact Research

Central & South America

Female employment in tourism: Women make up 39% of workforce

The Travel & Tourism sector has long been a significant sector for global employment, and women play a critical role...

Youth employment in tourism: A peek at global Travel sector trends

The Travel & Tourism sector has long been a vital contributor to the global economy, supporting millions of jobs...

Ensuring ethical AI in travel: Principles and practices for responsible development

With the internet flooded with varied stories about artificial intelligence (AI), it has become difficult to trust...

How small businesses can make travel accessible to all

The concept of inclusive tourism is gaining momentum as the travel sector increasingly recognises the importance of...

How businesses are catering to remote work travel

The rise of the digital nomad is one of the most significant cultural shifts in the modern workforce. As remote work...